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Consumer Behaviour - A Comparison Study: Irish & English Generation Y in the Retail Industry. [thesis] / Seon O Dwyer. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/08.
The Importance of Brand Image in the Retail Fashion Industry. [thesis] / Lauren Scanlon by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/09.
Precision Agriculture in Cereal Farming in Latvia. [thesis] / Michael Hassett. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/10.
An Investigation of Internal Communications as a Driver of Employee Engagement. [thesis] / Gearoid Murphy. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/11.
Destination motivation marketing consultancy plan. [thesis] / Michael White. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/12.
An exploration of diversity within organisations through human resources policies and practices. [thesis] / Andrew Moran. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/13.
A study of the effectiveness of employees on brand image in the retail industry . [thesis] / Maeve Bostwick. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for loan: Moylish Library (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/14.
The impact of visual merchandising on consumer buying behaviour: the case study of Jo Malone London. [thesis] / Ailish Radcliffe. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/15.
Insession business plan. [thesis] / Adam Kinsella. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/16.
An exploration on the effectiveness of performance management further specified within technology sectors in Ireland. [thesis] / Niamh Ring. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/17.
The ways in which Public Relations is used within Irish Organisations. [thesis] / Susan O'Connor. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/18.
Marketing consultancy plan: Golf Voyager. [thesis] / Molly Bermingham. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/19.
How celebrities leverage social networks to build an online nutrition & healthy eating business. [thesis] / Brid O'Sullivan. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/20.
A guide to the project management body of knowledge (PMBOK guide) / [Project Management Institute]. by
Edition: Sixth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Newtown Square, Pennsylvania : Project Management Institute, Inc., 2017
Other title:
  • PMBOK guide
Online access:
Availability: Items available for loan: Moylish Library (2)Location, call number: Main Collection 658.404 PMB, ...
Agile practice guide. by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Newton Square, Pennsylvania : Project Management Institute, Inc., [2017]Copyright date: 2017
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.404 PMI.
Understanding corporate identity in the Irish hospitality industry / Sandra Leahy. [thesis]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Limerick Limerick Institute of Technology 2017
Dissertation note: Thesis submitted for M. Bus. Marketing and Management Strategy (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 1/2017.
An exploration of how professional athletes can leverage social media to influence endorsement deals /Dillon Burns. [thesis] by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Limerick Limerick Institute of Technology 2017
Dissertation note: Thesis submitted for Masters of Business in Marketing & Management Strategy (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 2/2017.
The process of place branding with a focus on Ireland / Carmel Ryan [thesis]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Limerick Limerick Institute of Technology 2017
Dissertation note: Thesis submitted for Masters in Business in Marketing & Management Strategy (2017).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 3/2017.
IT strategy for non-IT managers : becoming an engaged contributor to corporate IT decisions / Amrit Tiwana. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cambridge, Massachusetts : MIT Press, [2017]
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 004.068 TIW.
A Guide to selecting software measures and metrics / Capers Jones. [electronic book] by
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Boca Raton, FL : CRC Press, 2017
Online access:
Availability: No items available.
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