Changing minds : the art and science of changing our own and other people's minds / Howard Gardner.
Material type: TextPublication details: Boston, Mass. : Harvard Business School Press, 2004.Description: xi, 244 p. ; 25 cmISBN:- 1578517095
- 9781578517091
- 153.85 GAR
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Standard Loan | Clonmel Library Main Collection | 153.85 GAR (Browse shelf(Opens below)) | Available | 30026000068816 |
Enhanced descriptions from Syndetics:
Think about the last time you tried to change someone's mind about something important: a voter's political beliefs; a customer's favorite brand; a spouse's decorating taste. Chances are you weren't successful in shifting that person's beliefs in any way. In his book, Changing Minds, Harvard psychologist Howard Gardner explains what happens during the course of changing a mind #150; and offers ways to influence that process.
Remember that we don't change our minds overnight, it happens in gradual stages that can be powerfully influenced along the way. This book provides insights that can broaden our horizons and shape our lives.
Includes bibliographical references and index.
Table of contents provided by Syndetics
- Preface (p. ix)
- 1. The Contents of the Mind (p. 1)
- 2. The Forms of the Mind (p. 23)
- 3. The Power of Early Theories (p. 49)
- 4. Leading a Diverse Population (p. 69)
- 5. Leading an Institution: How to Deal with a Uniform Population (p. 91)
- 6. Changing Minds Indirectly--Through Scientific Discoveries, Scholarly Breakthroughs, and Artistic Creations (p. 113)
- 7. Mind Changing in a Formal Setting (p. 133)
- 8. Mind Changing Up Close (p. 149)
- 9. Changing One's Own Mind (p. 173)
- 10. Epilogue: The Future of Mind Changing (p. 199)
- Appendix (p. 213)
- Notes (p. 223)
- Index (p. 235)
- About the Author (p. 243)
Author notes provided by Syndetics
Howard Gardner is Hobbs Professor of Cognition and Education and Adjunct Professor of Psychology at Harvard University; Adjunct Professor of Neurology at the Boston University School of Medicine; and Codirector of Harvard Project Zero. He lives in Cambridge, Massachusetts.(Bowker Author Biography)