Business communication today.

By:

Bovée, Courtland L

Contributor(s):

Thill, John V

Material type: Text

TextPublication details: Upper Saddle River, N.J. ; Harlow : Pearson Education, 2009.Edition: 10th ed., Global ed. / Courtland L. Bovée, John V. ThillDescription: 617 p. : ill. ; 30 cmISBN:

0132464586 (pbk.)
9780132464581 (pbk.)

Subject(s):

DDC classification:

651.7 BOV

Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Standard Loan	Moylish Library Main Collection	651.7 BOV (Browse shelf(Opens below))	1	Available		39002100450569

Enhanced descriptions from Syndetics:

Cutting-edge communication coverage that prepares students for real business practice. Updated with a more interactive and conversational model called Business Communication 2.0, this edition instructs students in the professional use of blogs, instant messages, wikis, twittering and other social media tools.

Includes bibliographical references and index.

Table of contents provided by Syndetics

Prologue: Building a Career with Your Communication Skills
Part 1 Understanding the Foundations of Business Communication
Chapter 1 Achieving Success Through Effective Business Communication
Chapter 2 Mastering Interpersonal Communication
Chapter 3 Communicating in a World of Diversity
Part 2 Applying the Three-Step Writing Process
Chapter 4 Planning Business Messages
Chapter 5 Writing Business Messages
Chapter 6 Completing Business Messages
Part 3 Crafting Brief Messages
Chapter 7 Crafting Messages for Electronic Media
Chapter 8 Writing Routine and Positive Messages
Chapter 9 Writing Negative Messages
Chapter 10 Writing Persuasive Messages
Part 4 Supporting Messages with Quality Information
Chapter 11 Finding, Evaluating, and Processing Information
Chapter 12 Designing Visual Communication
Part 5 Planning, Writing, and Completing Reports and Proposals
Chapter 13 Planning Reports and Proposals
Chapter 14 Writing Reports and Proposals
Chapter 15 Completing Reports and Proposals
Part 6 Designing and Delivering Oral and Online Presentations
Chapter 16 Developing Oral and Online Presentations
Chapter 17 Enhancing Presentations with Slides and Other Visuals
Part 7 Writing Employment Messages and Interviewing for Jobs
Chapter 19 Applying and Interviewing for Employment
Appendix A Format and Layout of Business Documents
Appendix B Documentation of Report Sources
Appendix C Correction Symbols
Video Guide
Handbook of Grammar, Mechanics, and Usage
Answer Key
References
Acknowledgments
Brand, Organization, Name, and Website Index
Subject Index