Image from Syndetics
Research methods for leisure, and tourism : a practical guide / by Anthony James Veal.
Material type:
TextPublication details: Harlow : Financial Times Prentice Hall, 2011.Edition: Fourth editionDescription: xxxi, 559 pages. : illustrations. ; 25 cmISBN: - 9780273717508 (pbk.)
- 0273717502 (pbk.)
- 338.4791072 VEA
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| Standard Loan | Moylish Library Main Collection | 338.4791072 VEA (Browse shelf(Opens below)) | Available | 39002100687517 | |||
| Standard Loan | Moylish Library Main Collection | 338.4791072 VEA (Browse shelf(Opens below)) | 1 | Available | 39002100659482 |
Enhanced descriptions from Syndetics:
Now in its fourth edition, Research Methods for Leisure and Tourism has quickly become the ultimate reference text for both students undertaking academic research and practising managers.
This book combines comprehensive coverage of a wide variety of qualitative and quantitative research methods with in-depth step-by step guidance through research software including Excel, SPSS and NVivo.
Table of contents provided by Syndetics
- Part 1 Preperation
- 1 Introduction to research: what, why and who?
- 2 Approaches to leisure, sport and tourism research
- 3 Starting out - research plans and proposals
- 4 Research ethics
- 5 The range of research methods
- 6 Reviewing the literature
- Part 2 Data Collection
- 7 Secondary data sources
- 8 Observation
- 9 Qualitative data collection
- 10 Questionnaires - surveys, design and coding
- 11 Experimental methods
- 12 The Case Study method
- 13 Sampling
- Part 3 Data Analysis
- 14 Analysing secondary data
- 15 Analysing qualitative data
- 16 Survey analysis
- 17 Statistical analysis
- Part 4 Communicating Results
- 18 Preparing a research report