Let my people go surfing : the education of a reluctant businessman, including 10 more years of business unusual / Yvon Chouinard, founder and owner, Patagonia, Inc. ; foreword by Naomi Klein.
Material type: TextPublisher: New York : Penguin Books, [2016]Description: 1 online resource illustrations (some color)Content type:- text
- unmediated
- volume
- 9781101992531
- 658.4 23
Enhanced descriptions from Syndetics:
"Wonderful . . . a moving autobiography, the story of a unique business, and a detailed blueprint for hope." --Jared Diamond, Pulitzer Prize-winning author of Guns, Germs, and Steel
In this 10th anniversary edition, Yvon Chouinard--legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.--shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth.
From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport's equipment, Let My People Go Surfing is the story of a man who brought doing good and having grand adventures into the heart of his business life-a book that will deeply affect entrepreneurs and outdoor enthusiasts alike.