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		Marketing management : a strategic, decision-making approach / John W. Mullins ... [et al.]. by Mullins, J. W Walker, Orville C Series: McGraw-Hill/Irwin series in marketing Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : McGraw-Hill, 2005 Online access: Publisher description Table of contents Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.8 MUL. Place hold Add to cart (remove)
		Management of a sales force. by Spiro, Rosann L Stanton, William J Rich, Gregory A Series: McGraw-Hill/Irwin series in marketing Edition: 11th ed. / Rosann L. Spiro, William J. Stanton, Gregory A. Rich. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : McGraw-Hill/Irwin, c2003 Availability: Items available for loan: Moylish Library (2)Location, call number: Main Collection 658.81 SPI, ... Place hold Add to cart (remove)
		Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Belch, George E. (George Edward), 1951- Belch, Michael A Series: The McGraw-Hill/Irwin series in marketing Edition: 5. ed., Internat. ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston [u.a.] : McGraw-Hill/Irwin, 2001 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 659.1 BEL. Thurles Library (1)Location, call number: Main Collection 659.1 BEL. Place hold Add to cart (remove)

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