000 | 00809nam a2200193 4500 | ||
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005 | 20210707124620.0 | ||
008 | 180605b2018 ||||| |||| 00| 0 eng d | ||
082 | _aThesis BBS Bus. Comp No. 1/2018 | ||
100 | _aDvorcakova, Dana | ||
245 |
_aConsumer attitude towards and acceptance of SMS mobile advertising and consumer intention to pruchase _c/Dana Dvorcakova _h[thesis] |
||
260 |
_aLimerick: _bLimerick Institute of Technology, _c2018 |
||
300 |
_aviii, 56 pages : _bill. ; _c30 cm. |
||
502 | _aThesis submitted for Bachelor of Business Studies in Business Computing (2018) | ||
504 | _aIncludes bibliographical references and index. | ||
650 |
_aConsumer behaviour _vAcademic theses |
||
651 |
_aLimerick Institute of Technology _zMoylish |
||
655 | 7 |
_aAcademic theses _920603 |
|
942 | _2ddc | ||
999 |
_c195966 _d195966 |