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An investigation of the marketing strategies employed by Sustainable Fashion Brands.[Extended Essay]/ (Record no. 45475)

MARC details
000 -LEADER
fixed length control field 01418nam a2200241 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 2017
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number Thesis Fashion 08/17
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Wilson, Grainne.
245 13 - TITLE STATEMENT
Title An investigation of the marketing strategies employed by Sustainable Fashion Brands.[Extended Essay]/
Statement of responsibility, etc. Grainne Wilson.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Limerick :
Name of publisher, distributor, etc. Limerick Institute of Technology/Limerick School of Art and Design ;
Date of publication, distribution, etc. 2017
300 ## - PHYSICAL DESCRIPTION
Extent 36p. :
Other physical details ill (some col) . :
Dimensions 30cm
502 ## - DISSERTATION NOTE
Dissertation note Thesis submitted for B.A. (Hons) in Fashion Design 2017
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and appendices.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note This extended essay examines the strategies used by sustainable fashion design brands to market their product. It considers the marketing efforts of outdoor clothing label Patagonia, the 'Conscious Collection' of the high-street superbrand H&M and the trend-sensitive yet ethical brand People Tree and inspects the effectiveness of their promotional endeavours.[Abstract].
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sustainable Marketing in Fashion Design.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Fashion theses
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Extended essays
Form subdivision Fashion.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Theses
General subdivision LSAD
Geographic subdivision Clare Street.
902 ## - LOCAL DATA ELEMENT B, LDB (RLIN)
a 171006
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b12509814
b clare
c clare
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Suppress in OPAC 0
998 ## - LOCAL CONTROL INFORMATION (RLIN)
Operator's initials, OID (RLIN) 0
Cataloger's initials, CIN (RLIN) 170626
First Date, FD (RLIN) m
Local g
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-- 3
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Copy number Cost, replacement price Price effective from Koha item type
    Other/Generic Classification Scheme   Library Use Only LSAD Library LSAD Library Theses Collection 26/06/2017 1   Thesis Fashion 08/17 39002100675025 02/10/2020 02/10/2020 1 0.00 31/10/2017 2 Hour Loan

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