The importance of finding a new method of rebranding a football club in the digitally led age. [thesis]. Martin Lynch.
Material type:
TextPublication details: Limerick : Limerick School of Art and Design/ LIT./ ; 2014Description: 49 p. : ill (some col) . ; 30cmSubject(s): DDC classification: - Thesis Graphics 10/14
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| 2 Hour Loan | LSAD Library Theses Collection | Thesis Graphics 10/14 (Browse shelf(Opens below)) | 1 | Library Use Only | 39002100571828 |
Browsing LSAD Library shelves, Shelving location: Theses Collection Close shelf browser (Hides shelf browser)
Thesis submitted for B.A. in Visual Communications 2014
Includes bibliographical references
The practice of brandng in football is being fundamentally challenged by public opinion. This extended essay aims at providing a potential methodology that could respond to the challenges faced when a football club needs to rebrand.