gogogo

The importance of finding a new method of rebranding a football club in the digitally led age. [thesis]. Martin Lynch.

By: Material type: TextTextPublication details: Limerick : Limerick School of Art and Design/ LIT./ ; 2014Description: 49 p. : ill (some col) . ; 30cmSubject(s): DDC classification:
  • Thesis Graphics 10/14
Contents:
The practice of brandng in football is being fundamentally challenged by public opinion. This extended essay aims at providing a potential methodology that could respond to the challenges faced when a football club needs to rebrand.
Dissertation note: Thesis submitted for B.A. in Visual Communications 2014
Holdings
Item type Current library Call number Copy number Status Date due Barcode
2 Hour Loan LSAD Library Theses Collection Thesis Graphics 10/14 (Browse shelf(Opens below)) 1 Library Use Only 39002100571828

Thesis submitted for B.A. in Visual Communications 2014

Includes bibliographical references

The practice of brandng in football is being fundamentally challenged by public opinion. This extended essay aims at providing a potential methodology that could respond to the challenges faced when a football club needs to rebrand.

Powered by Koha