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		Marketing plans how to prepare them, how to use them / Malcolm H. B. McDonald by McDonald, Malcolm, 1938- CAM Foundation Institute of Marketing Edition: 5th ed Material type: Text; Format: print ; Literary form: Not fiction ; Audience: Adult; Publication details: Netherlands : Elsevier, 2002 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.802 MCD. Place hold Add to cart (remove)
		Strategic marketing 7th edition / David Cravens and Nigel Piercy. by Cravens, David Piercy, Nigel Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston, Mass. : London : Irwin McGraw-Hill, 2002 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.802 CRA. Place hold Add to cart (remove)
		Tourism management / David Weaver, Laura Lawton. by Weaver, David B. (David Bruce) Lawton, Laura Series: Wiley Australia tourism series Edition: 2nd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Milton, Qld : John Wiley, 2002 Online access: Publisher description Table of contents Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 WEA . Place hold Add to cart (remove)
		Principles of Service Marketing and Management by LOVELOCK CHRISTOPHER H Wright, Lauren Edition: 2nd Material type: Text; Format: print Publication details: USA PRENTICE HALL 2002 Availability: Items available for loan: Clonmel Library (1)Location, call number: Main Collection 658.8 LOV. Thurles Library (1)Location, call number: Main Collection 658.8 LOV. Place hold Add to cart (remove)
		Global marketing management / Warren J. Keegan. by Keegan, Warren J Series: The Prentice Hall international series in marketing Edition: 7th ed. Material type: Text; Format: print ; Literary form: Not fiction ; Audience: General; Publication details: Upper Saddle River, N.J. : Prentice Hall, c2002 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.848 KEE. Place hold Add to cart (remove)
		Supply chain management : strategy, planning, and operation / Sunil Chopra, Peter Meindl. by Chopra, Sunil Meindl, Peter, 1970- Material type: Text; Format: print Publication details: Upper Saddle River, N.J. : Prentice Hall, c2001 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.7 CHO. Place hold Add to cart (remove)
		Tourism distribution channels : practices, issues and transformations / edited by Dimitrios Buhalis and Eric Laws. by Buhalis, Dimitrios Laws, Eric, 1945- Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : Continuum, 2001 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 BUH. Place hold Add to cart (remove)
		Festival and special event management / Ian McDonnell, Johnny Allen and William O'Toole. by McDonnell, Ian Allen, Johnny O'Toole, William Series: Edition: 2nd ed. Material type: Text; Format: print Publication details: New York : Chichester : Wiley, 2001 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 394.2068 MCD. Place hold Add to cart (remove)
		A framework for marketing management / Philip Kotler. by Kotler, Philip Kotler, Philip. Marketing management Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Prentice Hall, c2001 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.8 KOT. Thurles Library (2)Location, call number: Main Collection 658.8 KOT, ... Place hold Add to cart (remove)
		Marketing : principles and practice / Dennis Adcock, Al Halborg, Caroline Ross. by Adcock, Dennis Halborg, Al Ross, Caroline Financial Times Ltd Edition: 4th ed / Dennis Adcock, Al Halborg, Caroline Ross. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow : Financial Times/Prentice Hall, 2001 Availability: Items available for loan: Clonmel Library (1)Location, call number: Main Collection 658.8 ADC . Moylish Library (1)Location, call number: Main Collection 658.8 ADC . Thurles Library (2)Location, call number: Main Collection 658.8 ADC , ... Place hold Add to cart (remove)
		Marketing Management - Cases for Creative Problem Solving by Weinstein, Laurence Annavarjula, Madan Edition: 1st Material type: Text; Format: print Publication details: SOUTH WESTERN COLLEGE PUB 2001 Availability: Items available for loan: Thurles Library (1)Location, call number: Main Collection 658.8 WEI. Place hold Add to cart (remove)
		Global marketing management: a European perspective / Warren J. Keegan. by Keegan, Warren J Material type: Text; Format: print Publication details: Essex: Pearson Education 2001. Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.848 KEE. Place hold Add to cart (remove)
		The tourism development handbook a practical approach to planning and marketing Kerry Godfrey and Jackie Clarke by Godfrey, Kerry Clarke, 1966- Material type: Text; Format: print Publication details: London Cassell 2000 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 GOD. Place hold Add to cart (remove)
		The management and marketing of services by Mudie, Peter Cottam, Angela Edition: 2nd ed. Material type: Text; Format: print Publication details: Oxford ; Boston : Butterworth Heinemann, 1999 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.8 MUD. Place hold Add to cart (remove)
		Marketing plans : how to prepare them, how to use them by McDonald, Malcolm Institute of Marketing Series: Marketing series (London, England). Professional development. Edition: 4th ed. Material type: Text; Format: print Publication details: Oxford ; Boston : Butterworth-Heinemann, 1999 Availability: Items available for loan: Clonmel Library (2)Location, call number: Main Collection 658.802 MCD, ... Thurles Library (3)Location, call number: Main Collection 658.802 MCD, ... Place hold Add to cart (remove)
		Beyond loyalty : the next generation of strategic customer relationship management / Pierre Chenet, Jon Ivar Johansen. by Chenet, Pierre Johansen, Jon Ivar Series: Irish management briefings Material type: Text; Format: print Publication details: Dublin : Oak Tree Press, c1999 Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.8 CHE. Thurles Library (1)Location, call number: Main Collection 658.8 CHE. Place hold Add to cart (remove)
		Dollars & events : how to succeed in the special events business / Joe Jeff Goldblatt, Frank Supovitz. by Goldblatt, Joe Jeff, 1952- Supovitz, Frank Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : John Wiley, c1999 Other title: Dollars and events Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 394.2068 GOL. Place hold Add to cart (remove)
		Managing services marketing : text and readings / John E.G. Bateson, K. Douglas Hoffman. by Bateson, John E. G Hoffman, K. Douglas Series: The Dryden Press series in marketing Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c1999 Availability: Items available for loan: Thurles Library (4)Location, call number: Main Collection 658.8 BAT, ... Place hold Add to cart (remove)

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