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An investigation into the impact on brands using event marketing and influencer marketing collectively on consumer behaviour. / Lynda Galvin [thesis]

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Material type: Text

TextPublication details: Limerick : Limerick Institute of Technology, 2020Description: x, 83 pages : illustrations ; 30 cmSubject(s):

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Dissertation note: Thesis submitted for B.A. in Business Studies with Event Management (2020).

Holdings
Item type	Current library	Call number	Status	Date due	Barcode
2 Hour Loan	Moylish Library Theses Collection	Thesis BA. BUS./E.M. 20/04 (Browse shelf(Opens below))	Library Use Only		39002100740266

Thesis submitted for B.A. in Business Studies with Event Management (2020).

Includes bibliographical references.