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An analysis of brand storytelling among Irish companies. [thesis] / Arlene Kenny

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Material type: Text

TextPublication details: Limerick : Limerick Institute of Technology, 2019Description: x, 213 pages : illustrations ; 30 cmSubject(s):

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Dissertation note: Thesis submitted for Masters in Business in Marketing & Management Strategy (2019).

Holdings
Item type	Current library	Call number	Status	Date due	Barcode
2 Hour Loan	Moylish Library Theses Collection	Thesis MBS 19/07 (Browse shelf(Opens below))	Available		39002100692202

Thesis submitted for Masters in Business in Marketing & Management Strategy (2019).

Includes bibliographical references and appendices.