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		Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands / Larry Light and Joan Kiddon. by Light, Larry Kiddon, Joan, 1949- Material type: Text; Format: print ; Literary form: Not fiction Publication details: Upper Saddle River, N.J. : Wharton School Pub., c2009 Other title: Brand revitalization Online access: Table of contents only Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.8 LIG . Place hold Add to cart (remove)
		Grinding it out : the making of McDonald's / by Ray Kroc ; with Robert Anderson. by Kroc, Ray, 1902-1984 Anderson, Robert, 1930- Edition: St. Martin's pbk. ed. Material type: Text; Format: print Publication details: [New York] : St. Martin's Paperbacks, 1987, c1977 Availability: Items available for loan: Clonmel Library (2)Location, call number: Main Collection 647.9573 KRO, ... Thurles Library (1)Location, call number: Main Collection 647.9573 KRO. Place hold Add to cart (remove)

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