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A study of the effectiveness of employees on brand image in the retail industry . [thesis] / Maeve Bostwick. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2017
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2017).
Availability: Items available for loan: Moylish Library (1)Location, call number: Theses Collection Thesis BUS. M & M. 17/14.
The role of brands in enhancing ones self-concept [thesis] / Saffron O Donoghue. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 16/08.
An analysis of place branding: Limerick city case study. [thesis] / Thomas Kennedy. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 16/14.
A comparative study of pre-entry and graduate students' perception of the LIT brand. [thesis] / Edel Barrett. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 16/01.
Business Cluster Practice and Policy: A study to identify and assess the Limerick area s leading potential business cluster and associated cluster organisations. [thesis] / Anne Cusack. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2015
Dissertation note: Thesis submitted for M.Bus. Studies (2015).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 15/01.
Brand building for micro, small and medium sized enterprises in the artisan and speciality food sector. [thesis] / Michelle Fennell. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2013
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2013).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 13/01.
Towards a framework for building strong global brands in the online b2c marketplace [thesis] / Ailís Killilea. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Limerick : Limerick Institute of Technology, 2011
Dissertation note: Thesis submitted for M.Bus. Studies (2011).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 11/01.
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