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Hispanic marketing [electronic book] : connecting with the new latino consumer / Felipe Korzenny, Betty Ann Korzenny. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Amsterdam ; Boston : Butterworth-Heinemann, c2012
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The Economics of Recreation, Leisure and Tourism / John Tribe. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 TRI .
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Hospitality marketing : principles and practice / David Bowie and Francis Buttle. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2011
Online access:
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 647.068 BOW.
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Destination brands [electronic book] : managing place reputation / Nigel Morgan, Annette Pritchard, Roger Pride. by
Edition: 3rd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2011
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Hospitality marketing [electronic book] : principles and practice. by
Edition: 2nd ed.
Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction
Publication details: Amsterdam ; Boston : Elsevier Butterworth-Heinemann, 2011
Online access:
Availability: No items available.
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Film marketing [electronic book] / Finola Kerrigan. by
Edition: 1st ed.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2010
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Sport public relations and communication / Maria Hopwood, Paul Kitchin, James Skinner. by Series: Sports marketing series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; London : Butterworth-Heinemann, 2010
Availability: Items available for loan: Moylish Library (2)Location, call number: Main Collection 796 HOP, ...
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Marketing communications in tourism and hospitality : concepts, strategies and cases / Scott McCabe. by Series: Hospitality, leisure, and tourism series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Boston : Butterworth-Heinemann, 2009
Other title:
  • Marketing communications in tourism & hospitality
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 MCC .
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Food and wine festivals and events around the world : development, management and markets / [edited by] C. Michael Hall and Liz Sharples. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; London : Butterworth-Heinemann, 2008
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 HAL .
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Health and wellness tourism / Melanie Smith, László Puczkó. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, c2009
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 SMI.
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Strategic integrated marketing communications / Larry Percy. by
Material type: Text Text; Format: print
Publication details: Oxford : Butterworth-Heinemann, 2008
Availability: Items available for loan: Clonmel Library (2)Location, call number: Main Collection 658.802 PER, ... Thurles Library (1)Location, call number: Main Collection 658.802 PER.
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Total relationship marketing / Evert Gummesson. by
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: Amsterdam ; Oxford : Butterworth-Heinemann, 2008
Availability: Items available for loan: Clonmel Library (1)Location, call number: Main Collection 658.8 GUM. Thurles Library (1)Location, call number: Main Collection 658.8 GUM.
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Gay and lesbian tourism : the essential guide for marketing / Jeff Guaracino. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2007
Online access:
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 GUA .
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Marketing plans : how to prepare them, how to use them / Malcolm McDonald. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2007
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.802 MCD .
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Marketing strategy : the difference between marketing and markets / Paul Fifield. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, 2007
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.8 FIF .
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Innovative marketing communications for events management / Guy Masterson. by Series: Events management
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London : Elsevier Butterworth-Heinemann, 2006
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 394.2068 MAS.
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Marketing destinations and venues for conferences, conventions and business events / Rob Davidson and Tony Rogers. by Series: Events management series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2006
Availability: Items available for loan: Moylish Library (2)Location, call number: Main Collection 394.2068 DAV, ...
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Tourism marketing for cities and towns : using branding and events to attract tourism / Bonita M. Kolb. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam ; Boston : Elsevier/Butterworth-Heinemann, c2006
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 659.29 KOL .
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Strategic marketing management : planning, implementation and control / Richard M.S. Wilson and Colin Gilligan. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2005
Availability: Items available for loan: Moylish Library (3)Location, call number: Main Collection 658.802 WIL, ...
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Heritage marketing / Shashi Misiura. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Elsevier Butterworth-Heinemann, 2006
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 MIS.
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