An exploration into the use of celebrity endorsements and influences in promoting events through social media. [thesis] / Fiona McGovern
Material type: TextPublication details: Limerick : Limerick Institute of Technology, 2019Description: vii, 61 p. : ill. ; 30cmSubject(s): Genre/Form: DDC classification:- Thesis BA. BUS./E.M. 19/08
Item type | Current library | Call number | Status | Date due | Barcode | |
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2 Hour Loan | Moylish Library Theses Collection | Thesis BA. BUS./E.M. 19/08 (Browse shelf(Opens below)) | Library Use Only | 39002100687400 |
Thesis submitted for B.A. in Business Studies with Event Management (2019).
Includes bibliographical references.