Making an impact online - on a shoestring : creating a website that really works without breaking the bank / Antóin Ó. Lachtnáin
Material type:
TextSeries: Business on a shoestringPublication details: London : A. & C. Black, 2007.Description: iii, 204 p. : ill. ; 18 cmISBN: - 9780713675450 (pbk.) :
- 0713675454 (pbk.) :
- Making an impact online [Cover title]
- 658.872 OLA
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Standard Loan | Clonmel Library Main Collection | 658.872 OLA (Browse shelf(Opens below)) | Available | 30026000071794 |
Enhanced descriptions from Syndetics:
The Business on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune . Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further information .
Having an online presence is essential for most businesses these
days. Don't think that a small budget means that you can't compete with
larger organisations: if your site is well laid out and your content
compelling, you can!
This book shows the way, covering topics such as: Choosing
the right domain name; Smartening up a basic website; Driving traffic
to your website; Analysing web traffic; Affiliate marketing; Search
engine listings/optimisation; Taking advantage of free (and safe!)
software and training; Relationship networking; Tapping into new or
growing trends: Web alerts, RSS, Voice over Internet Protocols, instant
messaging, espotting
'a great little package' The Bookseller
Includes index.
Cover and spine title: Making an impact online.
Author notes provided by Syndetics
Antoin O Lachtnain has worked with some of the world's largest
telecomms equipment suppliers. He regularly speaks at conferences and
seminars and was recognised as a 'Global Leader for Tomorrow' by the
World Economic Forum 2000 in Davos.