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Making a health change: an exploratory study on consumer motivations within the Irish health and wellness food sector [thesis] / Saphron Werfelli. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 16/13.
An analysis of place branding: Limerick city case study. [thesis] / Thomas Kennedy. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 16/14.
Marketing consultancy plan for Power Sports. [thesis] / Padraig Robinson. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for B.B.S. (Hons) in Marketing & Management (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis BUS. M & M. 16/15.
Developing a social media marketing strategy for SMEs in Limerick city. [thesis] / Ailleen McGrath. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for M. A. (2015).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis M.A. 16/01.
A comparative study of pre-entry and graduate students' perception of the LIT brand. [thesis] / Edel Barrett. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 16/01.
An examination of the effectiveness of coupon promotions for the restaurant industry in Ireland. [thesis] / Ian Derwin. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 16/02.
An examination of the decision-making process undertaken by female consumers during apparel purchasing. [thesis] / Emma Kinevane. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 16/03.
An examination of online reputation management engaged in by Irish firms within the service sector, when dealing with negative publicity online. [thesis] / Aine McDonagh. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 16/04.
How to build and maintain trust in Irish non-profit organisations: trust and transparency in an online world. [thesis] / Shane Malone. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2016
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2016).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 16/05.
A legal study of how unhealthy food is marketed to children. [thesis] / Theresa Phelan. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick School of Art and Design/ LIT, 2015
Dissertation note: Thesis submitted for B.A. in Visual Communications 2015.
Availability: Items available for reference: LSAD Library: Library Use Only (1)Location, call number: Theses Collection Thesis Graphics 15/12.
The effect of word-of-mouth on the purchase process of professional services in the B2B environment: an examination of the Airline Industry. [thesis] / Fatima Debart Didouh. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2015
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2015).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 15/01.
Building customer loyalty: best practices of customer relationship management for independent retailers. [thesis] / Hilary Moloney. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2015
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2015).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 15/02.
Business Cluster Practice and Policy: A study to identify and assess the Limerick area s leading potential business cluster and associated cluster organisations. [thesis] / Anne Cusack. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2015
Dissertation note: Thesis submitted for M.Bus. Studies (2015).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 15/01.
The viability of synesthetic marketing in the food and beverage industry with reference to contemporary scientific theories. [thesis]. Toni Loftus. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick School of Art and Design/ LIT./ ; 2014
Dissertation note: Thesis submitted for B.A. in Visual Communications 2014
Availability: Items available for reference: LSAD Library: Library Use Only (1)Location, call number: Theses Collection Thesis Graphics 14/09.
The importance of finding a new method of rebranding a football club in the digitally led age. [thesis]. Martin Lynch. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick School of Art and Design/ LIT./ ; 2014
Dissertation note: Thesis submitted for B.A. in Visual Communications 2014
Availability: Items available for reference: LSAD Library: Library Use Only (1)Location, call number: Theses Collection Thesis Graphics 10/14.
Investigating two key dynamics influencing the architecture of the International contemporary Art Market. [ M.A. thesis] / Laura Roughneen. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Limerick : LSAD/Limerick Institute of Technology, 2014
Dissertation note: Thesis submitted for M.A. by Research in Art and Design (Level 9).
Availability: Items available for reference: LSAD Library: Library Use Only (1)Location, call number: Theses Collection Masters Thesis Fine Art 14/03.
Increasing participation in marathons through social media by understanding the intrinsic and extrinsic motivations which influence participants decision making process with specific emphasis on the key information gathering stages of the decision making process. [thesis] / Therese Kearney. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2014
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2014).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 14/01.
The use of the principles of Service Marketing in the GP sector in Ireland to increase patient lists. [thesis] / Ger Kennedy. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2014
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2014).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 14/02.
Brand building for micro, small and medium sized enterprises in the artisan and speciality food sector. [thesis] / Michelle Fennell. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2013
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2013).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 13/01.
A framework for SMEs on how search optimisation can deliver organic traffic to their website. [thesis] / Paul McMahon. by
Material type: Text Text; Format: print
Publication details: Limerick : Limerick Institute of Technology, 2013
Dissertation note: Thesis submitted for M.Bus. Studies / Marketing and Management Strategy (2013).
Availability: Items available for reference: Moylish Library: Library Use Only (1)Location, call number: Theses Collection Thesis MBS 13/02.
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