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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston ; London : Pearson Education, 2011
Availability: Items available for loan: Moylish Library (3)Location, call number: Main Collection 658.8 LOV , ...
Marketing plans : how to package them, how to use them / Malcolm McDonald, Hugh Wilson. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.802 MCD .
The Economics of Recreation, Leisure and Tourism / John Tribe. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 TRI .
Make that grade marketing / Margaret Linehan & Therese Cadogan. by Series: Make that grade
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dublin : Gill & Macmillan, 2011
Availability: Items available for loan: Moylish Library (2)Location, call number: Main Collection 658.8 LIN , ... Thurles Library (2)Location, call number: Main Collection 658.8 LIN , ...
Hospitality marketing : principles and practice / David Bowie and Francis Buttle. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 647.068 BOW.
Art of the Deal. ; Contemporary Art in a Global Financial Market. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Princeton University Press 2011
Availability: Items available for loan: LSAD Library (1)Location, call number: Main Collection 706.8 HAR .
Packaging the brand : exploring the relationship between packaging design and brand identity / Gavin Ambrose and Paul Harris. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lausanne ; Worthing : AVA Academia, 2011
Availability: Items available for loan: LSAD Library (1)Location, call number: Main Collection 658.564 AMB .
Policy and practice for global tourism. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Madrid, Spain : World Tourism Organization, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 WTO .
Commusication : from Pavlov's dog to sound branding / John Groves. by
Material type: Text Text; Format: print
Publication details: Cork : Oak Tree Press, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 659.1019 GRO .
Marketing in food, hospitality, tourism and events : a critical approach / Richard Tresidder and Craig Hirst. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [S.l.] : Goodfellow Publishers, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 338.4791 TRE.
Marketing the arts : a fresh approach / ed. by Daragh O'Reilly and Finola Kerrigan. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Specialized;
Publication details: London ; New York : Routledge, 2011
Availability: Items available for loan: LSAD Library (1)Location, call number: Main Collection 706.8 ORE .
Business-to-business marketing : relationships, networks & strategies / by Nick Ellis. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Oxford University Press, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.8 ELL .
Marketing : an introduction for students in Ireland / Donal Rogan. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Dublin : Gill & Macmillan, 2011
Availability: Items available for loan: Clonmel Library (3)Location, call number: Main Collection 658.8 ROG, ... Thurles Library (1)Location, call number: Main Collection 658.8 ROG.
Relationship marketing : Exploring relational strategies in marketing / John Egan. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Harlow : Financial Times Prentice Hall, 2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.812 EGA. Thurles Library (3)Location, call number: Main Collection 658.812 EGA, ...
International marketing and export management / Gerald Albaum, Edwin Duerr. by
Edition: 7th ed.
Material type: Text Text; Format: print
Publication details: New York : Prentice Hall, 2011
Availability: Items available for loan: Clonmel Library (1)Location, call number: Main Collection 658.84 ALB.
Marketing / Tomas Hult, William M. Pride, O.C. Ferrell. by
Edition: 16th ed.
Material type: Text Text; Format: print
Publication details: Mason, Ohio : Andover : South-Western ; Cengage Learning [distributor], 2011
Availability: Items available for loan: Clonmel Library (2)Location, call number: Main Collection 658.8 HUL, ... Thurles Library (2)Location, call number: Main Collection 658.8 HUL, ...
Landing page optimization : the definitive guide to testing and tuning for conversions / Tim Ash, Rich Page, and Maura Ginty. by
Edition: 2. ed.
Material type: Text Text; Format: print
Publication details: Hoboken, N.J. : Chichester : Wiley ; John Wiley distributor, 2011
Availability: Items available for loan: Clonmel Library (1)Location, call number: Main Collection 006.7 ASH. Thurles Library (1)Location, call number: Main Collection 006.7 ASH.
Blog, podcast, Google, sell : the complete guide to making online profit / Cresta Norris. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, ©2011
Availability: Items available for loan: Moylish Library (1)Location, call number: Main Collection 658.872 NOR.
Fusion : the new way of marketing / David Taylor & David Miles. by
Material type: Text Text; Format: print
Publication details: Ecademy Press, 2011
Availability: Items available for loan: Clonmel Library (1)Location, call number: Main Collection 658.84 TAY.
Festival & special event management / Johnny Allen [... et al.] by Series: Wiley Australia tourism series
Edition: 5th ed.Fifth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Milton, Qld : Wiley, 2011
Availability: Items available for loan: Moylish Library (2)Location, call number: Short Loan 394.2068 ALL, ...
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